Photograph food on your plate to identify it, automatically calculate calories and the three major macronutrients, and get a daily calorie allowance based on personal goals.
Page title:Welmi — Lose weight by eating right, not eating less
Overview
Data updates weekly; see the notes on estimated values Data notes
AI Analysis
Compiled by an LLM based on landing page content; speculative judgments are noted.
People who want to lose weight or control their diet find manually logging food calories and nutrients too troublesome and tend to give up halfway.
Before
Relying on memory or looking up a food database to enter weight and portion item by item takes several minutes per meal, and errors are large.
Now
Take a photo of a plate, and AI identifies the food and estimates calories, protein, carbs, and fat, automatically counting them toward your personal calorie goal.
By comparison
Compared with manual-logging calorie apps, it focuses on "photo = log," emphasizing eating right rather than eating less, and reducing the friction of logging.
Target audience:People trying to lose weight, People into fitness and muscle gain who track macronutrients, Ordinary office workers who need simple diet management Highlights:Log calories with just a photo, no weighing or manual entry, Customize a daily calorie allowance based on personal goals, The page shows 4.8 stars and 226K+ ratings, strong social proof Willingness to pay:Medium
Registered in April 2025, with about 27K monthly visits, up only 2.2% month over month, in an early, slow-accumulation stage.
Presumably driven mainly by app store ratings and word-of-mouth plus natural search for feature terms like "photo calorie logging," possibly combined with short-video content seeding.
The moat is relatively weak; food recognition and calorie estimation are easy to copy, and it relies mainly on accumulated ratings and word-of-mouth, recognition accuracy, and logging experience.
No payment channels or price clues were detected on the page; presumably a free download with subscriptions unlocking premium features.
Search, backlinks & monetization
Core keywords
calorie counter appfood photo calorie counterai calorie trackermacro tracker appsnap photo caloriesBacklinks & Badges
None
Payment channels & pricing
Not detected
{
"domain": "welmi.ai",
"name": "Welmi",
"title": "Welmi — Lose weight by eating right, not eating less",
"description": "Snap a photo of your plate and Welmi counts calories and macros toward a calorie target built for you. 4.8 stars from 226,000+ ratings.",
"desc_zh": "Photograph food on your plate to identify it, automatically calculate calories and the three major macronutrients, and get a daily calorie allowance based on personal goals.",
"cat1": "[\"健康与美容\"]",
"cat2": "[\"AI 拍照识别食物\", \"AI 热量与营养追踪\"]",
"site_type": "[\"品牌驱动\"]",
"keyword_type": "功能词",
"model_family": null,
"model_version": null,
"status": "正常",
"registered": "2025-04-02",
"rank": 420919,
"visits": 27243,
"visits3": "[31028, 26344, 27243]",
"growth": 3.4,
"dr": 16.3,
"tech": "[]",
"analytics": "[]",
"payments": "[]",
"pricing": "[]",
"monetization": "[\"免费增值\", \"订阅制\"]",
"monetization_score": 26.8,
"keywords": "[\"calorie counter app\", \"food photo calorie counter\", \"ai calorie tracker\", \"macro tracker app\", \"snap photo calories\"]",
"outbound": "[]",
"badges": "[]",
"seo": "{\"words\": 9, \"lang\": \"en\", \"internal\": 0, \"outbound\": 0, \"images\": 0, \"images_no_alt\": 0, \"schema\": [\"Organization\"]}",
"insight": "{\"problem\": \"People who want to lose weight or control their diet find manually logging food calories and nutrients too troublesome and tend to give up halfway.\", \"before\": \"Relying on memory or looking up a food database to enter weight and portion item by item takes several minutes per meal, and errors are large.\", \"now\": \"Take a photo of a plate, and AI identifies the food and estimates calories, protein, carbs, and fat, automatically counting them toward your personal calorie goal.\", \"vs\": \"Compared with manual-logging calorie apps, it focuses on \\\"photo = log,\\\" emphasizing eating right rather than eating less, and reducing the friction of logging.\", \"audience\": [\"People trying to lose weight\", \"People into fitness and muscle gain who track macronutrients\", \"Ordinary office workers who need simple diet management\"], \"hooks\": [\"Log calories with just a photo, no weighing or manual entry\", \"Customize a daily calorie allowance based on personal goals\", \"The page shows 4.8 stars and 226K+ ratings, strong social proof\"], \"pay_willingness\": \"中等\", \"growth\": \"Registered in April 2025, with about 27K monthly visits, up only 2.2% month over month, in an early, slow-accumulation stage.\", \"acquisition\": \"Presumably driven mainly by app store ratings and word-of-mouth plus natural search for feature terms like \\\"photo calorie logging,\\\" possibly combined with short-video content seeding.\", \"moat\": \"The moat is relatively weak; food recognition and calorie estimation are easy to copy, and it relies mainly on accumulated ratings and word-of-mouth, recognition accuracy, and logging experience.\", \"money\": \"No payment channels or price clues were detected on the page; presumably a free download with subscriptions unlocking premium features.\"}",
"is_sample_revenue": 0,
"is_new": 0,
"reg_relaxed": 0,
"updated_at": "2026-10-18T19:05:51+00:00"
}
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